Decision Frame

Stop arguing with the whole universe.

Put the two real paths on the table. See what each protects, what each risks, what can be undone, and the one answer that should change the decision.

FreeNo accountPrivate by default

PATH Aprotect what already works

PATH Bmake room for what could work better

WHAT ANSWER CHANGES THE CALL?

options · tradeoffs · reversibility · next evidence

See the payoff first

A comparison you can use. A smaller next move.

Leave with a copyable brief: both options, their tradeoffs, the question that matters, and a suggested next deciding action.

Built from your answers using simple rules, with no outside research. The choice stays yours.

Build my frame Questions? Email the team

A finished example

Fictional situation, shown so you can see what you get.

Sample decision

Replace our offer before launch, or test it first?

OPTION A

A five-customer trial of the new offer

Protects: The current launch date and room to learn
Risks: A small test may miss a larger problem
Reversibility: Easy to undo

OPTION B

A full launch with the new offer

Protects: One clear offer across every launch asset
Risks: Rework and a delayed launch if the promise is unclear
Reversibility: Costly to undo

THE HINGE QUESTION

Can customers explain the new promise without extra help?

Learn before certainty

Suggested next deciding action

Test the smallest honest version of A five-customer trial of the new offer without closing the door on A full launch with the new offer.

Decision needed: Friday, before the launch assets are finalized

Your frame uses this same format and rules, with your own answers. Viewing this example does not change your draft.

Build the frame

Two honest paths. One useful question.

Start with four short answers: the decision, two options, and the hinge question. Add tradeoffs if useful, then check how reversible each path is.

WHAT ARE YOU DECIDING? required

OPTION A required

WHAT DOES THIS PROTECT? optionalWHAT COULD THIS COST OR RISK? optionalHOW HARD IS IT TO UNDO?

OPTION B required

WHAT DOES THIS PROTECT? optionalWHAT COULD THIS COST OR RISK? optionalHOW HARD IS IT TO UNDO?

WHAT ONE ANSWER WOULD CHANGE THE DECISION? requiredWHEN DOES THIS NEED A DECISION? optional

Your typed answers are assembled in this browser. No account or email required. Browser dictation may use your browser’s speech service.

A decision is not a vibe

Good framing makes the next move smaller.

You do not need pretend certainty. You need visible tradeoffs, an honest boundary, and one action that can reduce the uncertainty that matters.

Name both paths

Keep the live alternatives visible instead of smuggling one in as the default.

Find the hinge

Ask which single answer would actually change the call—not which facts are merely interesting.

Protect reversibility

When possible, learn with a small test before making an expensive decision permanent.

Ready to move it forward?

Get the next part off your plate.

Keep the result for yourself, or use the result’s handoff to bring your answers to the team. Before paid work begins, you approve the scope, timing, and price.

Discuss the work